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TikTok has revolutionized the way we consume and create content, and now it’s offering a new opportunity for eligible Kenyan creators to monetize their creativity.
With the introduction of Series on TikTok, Kenyan TikTokers can now post premium content behind a paywall and get paid for their exclusive videos.
In this article, we’ll explore what Series is, who is eligible, how to join and create a Series, how payments are calculated, and how creators can manage their Series.
What is Series on TikTok?
Series on TikTok allow eligible creators to post a collection of premium content behind a paywall and earn money from viewers who purchase access to their Series.
Each Series can include up to 80 videos, ranging from 30 seconds to 20 minutes in length. Viewers can unlock the exclusive content by purchasing access through direct-in-video links or the creator’s profile.
Who is eligible for Series?
To be eligible for Series on TikTok, creators must meet specific requirements. They must be 18 years or older, have an account that is at least 30 days old, have a public Personal Account (business, political, and private accounts are not eligible), and have posted three or more public posts in the last 30 days.
Additionally, creators must have reached 1,000 views or more in the last 30 days, post original content, and have an account in good standing with no repeated violations of TikTok’s Community Guidelines.
How to join Series?
If invited to join Series, creators will receive a notification in the TikTok app. To join, they need to follow a simple process.
By tapping on their profile, accessing the Menu button, and selecting Creator Tools, they can find the option to join TikTok Series.
Creators must read and agree to the program terms and policies, confirm their age, and provide any necessary information or links to premium content they’ve sold on other platforms.
Once submitted, the request will be reviewed, and creators will be notified if they’re approved.
How to create a Series?
Creating a Series is a straightforward process that can be done through a desktop browser. Creators can go to www.tiktok.com/series, log in to their account, and click on their profile picture to access the Series section.
From there, they can create a new Series by adding a name, description, cover, and pricing. They can upload up to 80 videos per Series, with each video ranging from 30 seconds to 20 minutes in length.
After successfully uploading the videos, creators can submit their Series for review, ensuring compliance with TikTok’s Community Guidelines.
How payment is calculated?
Creators have the freedom to set the price per Series and decide the payout amount they’d like to receive from TikTok for each Series sold. The exact details of the payment calculation can be found in the creators’ TikTok account.
How to view and receive payments?
Creators can view their accumulated payments from the previous month on the first day of every month through the TikTok app.
By accessing their profile, tapping on the Menu button, and navigating to Settings and Privacy, they can find their balance and monthly earnings.
Payments are sent automatically on the 15th of each month if the total amount accumulated from a Series is $50 or more.
Before receiving payments, creators may need to complete certain requirements such as setting up or linking a PayPal account, completing tax forms, and verifying their identity.
How to manage a Series?
Creators have full control over their Series and can manage it through their TikTok account on a computer. By accessing the Series section and selecting Manage Series, creators can edit the Series name, description, and cover, manage drafts, view the total number of video purchases, check the review status, and more.
However, they can’t edit pricing or add/remove videos after a Series is published. Creators can edit the Series details and video descriptions and cover up to five times after publication.
How to link a Series to a TikTok video?
Creators can link their Series to a TikTok video to promote their paywalled content. By tapping on Add link before posting a video, selecting Series, and choosing the desired Series, creators can add a link that directs viewers to their exclusive content above the caption.
About Series ratings
After purchasing a Series, viewers have the option to submit a rating that will be displayed on the Series screen. Creators can view overall ratings and user feedback through the Manage Series section.
Series on TikTok promises to empower creators and enhance the diversity of content available on the platform, providing viewers with even more exciting and engaging experiences.
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