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Prudential Africa is the official insurance partner for the ongoing Confederation of African Football (CAF) 2021 Africa Cup of Nations hosted by Cameroon. The Insurer signed a sponsorship agreement with CAF for the tournament that started on 10th January 22 and is expected to run till 6th of February 2022.
Prudential has life insurance operations in eight countries across Africa: Cameroon, Cote d’Ivoire, Ghana, Kenya, Togo, Uganda, Zambia and Nigeria.
At a press conference to announce the sponsorship, Eric Mboma, Chief Representative Officer, Prudential Northern Africa Region said the sponsorship underscores Prudential’s commitment to the African continent.
“As we grow our business in Africa, we also want to support the passion and talent of its people. Africans share a common love for football and we are honoured to be part of a tournament that unites the continent and brings together the brightest talents of African football.”
Commenting on the partnership, Confederation of African Football (CAF) General Secretary Mr. Véron Mosengo-Omba said, “We are excited and pleased to have onboard Prudential as a partner. We share a common purpose in our commitment to developing local talent as well as driving prosperity for the people of Africa.”
Mr. Mboma added, “Through sports, Prudential wants to encourage people to stay active and lead more healthy lifestyles. As a life insurer, we believe that health and wellness are important for people to live fulfilling lives.”